Making A House Call
Every House engagement starts the same way: with listening. Not because it's polite — because it's faster. The strategies that actually move are the ones built from what your team already knows, tested against what your customers actually think, and shaped in rooms where the right people have a real say in the outcome.
We work in focused engagements or longer partnerships, solo or with a assembled team — whatever the project calls for. The first conversation is always about understanding what you're trying to solve. Everything else follows from there.
The House Way
Although the details of each project will be different, four building blocks form our approach:
Untapped insight
Curation Quick Start
Your team is rich with ideas, experiences, and hypotheses from and for your customers. What they’re poor in is time. We use focused collaboration moments to collect years of perspectives in days, not months so that we can keep your teams on track while helping your strategy leap ahead.
Research fueled by behavior
The Validation Moment
Through primary and secondary research we quantify and qualify existing hypotheses and uncover new understandings of complex human dynamics. Armed with a deep understanding of behavioral motivation and the latest AI tools, we can quickly identify actionable insight.
A bias for action
Solutions Blueprint
Strategy starts with a why but quickly moves to how with actionable toolkits built to promote adoption and effectively advance projects. With a broad perspective on brand, digital and OCX strategies leveraged across industry and far beyond it, we’re also able to pinpoint the approaches and experiences to learn from and build on.
Integrating action with impact
Accountable Metrics
With a clear view to commercial impact, each blueprint is focused on metrics designed to illuminate both progress and production. Progress metrics open new perspectives in the funnel to smooth growth and optimize resources. Production metrics connect to commercially-valued measures of growth, loyalty and advocacy.
Brand Experience
Through House Strategy and over long careers, our principal strategists have worked with leaders and disrupters across industry
Pharma and Life Sciences
Abbott
Abbvie
Amgen
Ascendis
AstraZeneca
Biogen
Eli Lilly
Gelesis
Gilead
GSK
Insulet
Pfizer
Regeneron
Sanofi
Teva
Urogen
Healthcare
and Advocacy
American Heart
American Lung
American Massage Therapy Association
American Medical
American Society of Echocardiography
Calcium+CO
Hollister, Inc
Mental Health for America
Nationwide Children's Hospital
Ohio State College of Veterinary Medicine
Stryker
United Way
Y'all
Technology
and Business
Bed, Bath & Beyond
Big Lots
Capital University
Chicago Region
Columbus Partnership
Dynamit
Honeybaked Ham
MTV
Nationwide Financial
Ohio State University
PNC Bank